Customer Journey

In this workshop, both your user and your product are put under the microscope. Step by step, detail by detail, we’ll evaluate every step of your user’s experience, breaking down the physical process as well as the emotional journey: the highs and lows, the delights and frustrations.  

In this way, you’ll be practicing empathy and flexing your analytical muscles. This close-up evaluation of the user experience helps to identify potential friction points, service deficits and missed opportunities to convert a first-time user into a loyal customer.

To ensure these insights transform into tangible gains, we will also work together to lay out actionable steps. You’ll leave with new clarity, a valuable UX skill set and a to-do list for achieving your brand’s vision.