Customer Journey

Put yourself in your user’s shoes and go deep into their experience. It’s the only way to truly optimize your service and convert trial users into loyal customers.

Skills learned
  • User empathy
  • Ideating solutions
  • Strategy development
Course themes
  • User experience
  • Empathy
  • Design thinking
OFFLINE / ONLINE
Group size 1-5
Date Anytime
Duration 2h
Location Berlin
Price €399
Deliverable Customer Journey 
Map & actionable steps
Register now
This work is licensed under the Creative Commons
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About the workshop

In this workshop, both your user and your product are put under the microscope. Step by step, detail by detail, we’ll evaluate every step of your user’s experience, breaking down the physical process as well as the emotional journey: the highs and lows, the delights and frustrations.  

In this way, you’ll be practicing empathy and flexing your analytical muscles. This close-up evaluation of the user experience helps to identify potential friction points, service deficits and missed opportunities to convert a first-time user into a loyal customer.

To ensure these insights transform into tangible gains, we will also work together to lay out actionable steps. You’ll leave with new clarity, a valuable UX skill set and a to-do list for achieving your brand’s vision.

Meet the Facilitators

Ole Tillmann
Innovation Consultant
Executive Coach
Professional Event Host
Giulia Hartz
Communication and
Strategic Designer
Aga Bartosz
Communication and
Visual Designer
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